Ritchie and Zins (1978 in Mathieson and Wall, 1982) have isolated twelve elements of culture which attract tourists to the particular destinations:
i. Handicrafts
ii. Language
iii. Traditions
iv. Gastronomy
v. Art and music, concerts, paintings and sculpture
vi. History
vii. Work and Technology
viii. Architecture
ix. Religion
x. Educational System
xi. Dress
xii. Leisure Activities
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